Just a quick impression of the first day in Geneva at watches-and-
wonders-2022.
To start with a picture of the IWC booth. As always the one that stands out
for me. It is a sustainable booth since after the fair, it will be used again
for the local presentations.
The campaign is about colors, Pantone made some iwc reference colors.
And as always on the booth, the attention for detail, they even have matching
drinks
Pictures of the watches will follow
CEO Chris says
hi to the collectors