IWC Shaffhausen font change

Correction: IWC SCHAFFHAUSEN font change. Just a look at the change in font on the dials of two different 5009s shown in the current collection:

Yes I and others have noticed too. I like them both and particularly like the font in the lower image.

I find the less bold font on the lower picture more elegant, and sharper than the one shown in the upper picture. And I prefer the thinner sans serif font for Schaffhausen in the lower picture: Schaffhausen taking second place behind IWC is only logical, and I think the font used for IWC should be unique. But the font is not the first item I look at when looking at a watch.

Kind regards,
Paul

Fully agree with you Paul!

Personally prefer the clean sharp look of the second font. But in reality would be happy to own either.

Clean and simple is always an improvement, in my view. One could argue about two separate fonts being used but that was always the case with the traditional International Watch Co script.

Both are great, but prefer the 2nd one.

The 2nd font is definitely cleaner. I am no typographer, but what is mentioned as a sans serif appears so much sharper on the dial. The dials sampled are black and blue, are these font changes specific to dial colour? Just curious.